BRAND IDENTITY | MOTION DESIGN
Ocean City Soft Play
Making a difference in the community.
YMCA Plymouth have been working to create positive change and help the people of their community for over a hundred years, with a particular focus on supporting the younger members of society. Their most recent addition to the centre is ‘Ocean City Soft Play’; a new children’s play area due to open in autumn 2022.
The identity for this facility was required to comply with YMCA’s sub brand guidelines. The approach to the design of this aimed to push the limits of these guidelines, ensuring a professional yet unique appearance that would stand out in the community and help to publicise the facility.